Refdesk.ca Media Kit
Everything you need to know about partnering with Refdesk.ca
Trusted Canadian resource hub serving engaged audiences across all provinces
About Refdesk.ca
Refdesk.ca is a comprehensive Canadian resource platform providing plain-language guides and curated resources to help Canadians navigate important life decisions.
Download Media Kit Materials
One-Pager Overview
Quick overview perfect for initial emails and conversations. Includes mission, audience, and partnership opportunities.
PDF • ~3 pages
Complete Media Kit
Comprehensive overview including audience demographics, content details, site statistics, and partnership opportunities.
PDF • ~20 pages
Partnership Proposal
Detailed partnership tiers, pricing philosophy, process overview, and sample scenarios for potential collaborations.
PDF • ~15 pages
Audience Demographics
Detailed demographic breakdowns, user personas, behavioral insights, and engagement metrics.
PDF • ~12 pages
Content Overview
Complete topic descriptions, resource directory, content strategy, and partnership integration details.
PDF • ~10 pages
Interested in Partnering?
We're always looking for quality Canadian brands that align with our values and serve our audience's needs.
Quick Facts
Our Audience
- High-intent users actively researching decisions
- Primary age: 25-40 (first-time homebuyers, young families)
- National reach across all Canadian provinces
- 3-5+ minutes average time on page
Our Values
- Privacy-first (no tracking cookies)
- Transparent affiliate disclosure
- User-first recommendations
- 100% Canadian-focused content